Tag Archives: AJC

Delta Bashing Makes Editorial Data Fly High

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Delta Bashing Makes Editorial Data Fly High

Here’s a fun, Atlanta-specific, advertising/sales v. editorial modern media dilemma!

Clearly, anything related to Delta-bashing, particularly Delta‘s frequent flyer program SkyMiles, makes data go hog wild. As it did with some impressive CTR numbers I sent to the Atlanta Business Chronicle from my Facebook alone. (See graphic below. If you don’t know what CTR means by now, you shouldn’t be in the ad/sales side of the media biz. However, old fogey journos, I will give you a pass on it.)

DeltaFF

I’ve yet to notice the AJC cranking out any of this trendy SkyMiles-bashing editorial product as did, rather gleefully, the Biz Chron. WABE also seems to have caught an editorial-minded whiff of blood in angry Delta customers’ waters.

(I can only dream of one day running a company whose profit margin and stock price chronically deflect the hatred of its own customer base! But let’s move on.)

And why would the AJC jump on the I Really Hate Delta! bandwagon? Delta’s a fine, legacy, ad-buying customer for the AJC and all of Cox Enterprises. I expect what Delta wants by now, editorially speaking, at the AJC or WBS, Delta’s going to get. Or have quietly overlooked. Barring plane-related disaster media, of course.

But there’s your data-driven media rub right there. As what the people want, editorially and as displayed by the numbers, is hardly what your dearest ad buyer would like to have lying around the house.

Torn loyalties. ATL style.

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The Craptastic Digital Life Of The AJC

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ComingSundayAJC

Don’t vote? Then don’t complain about politicians.

No doubt you’ve heard that one before. Exactly why I never miss a voting opportunity, as I sure don’t like missing out on a good political whine.

But the matter of digital at the AJC.com (and other Cox digital products too, but I’ll worry about the others later) has gone beyond whining to just embarrassment at and for our flagship, hometown, news delivery outlet. (I’d call it a paper, but I’m not referencing any print product here. Just the digital stuff.)

I think of gorgeous pictures from the Atlanta Beltline lantern parade last night that could have enticingly filled out a compelling homepage this morning, 9-7-14, shifting to exciting sports-related photos later in the day to enhance the Falcons’ season opener, alongside the numerous political stories from the week in some kind of overview wrap-up. And, yes, even that craptastic Ross Harris (the dad accused of murder-by-hot-car) story somewhere in an appealing homepage-in-my-head Sunday edition presentation… and well, I just wanna cry for what could be AJC.com. And WSB-TV.com too. (They should be one e-product really, but that’s another rant altogether.)

When you don’t give a shit about digital, guess what? It shows! “Coming Sunday” on Sunday, plus all the cliched copy and grade school headlining imaginable? Gawd, today’s AJC digital product is so pitiful I wouldn’t dream of sharing it with my social network; I’d rather bury it out behind the woodshed.

My head is reeling, because the hard-working journalists, the few left around there, the proud, have done plenty of heavy journalistic lifting all through the past week, especially regarding the nasty level of corruption all through Georgia state and local politics. There’s been great work from numerous Cox employees reporting a massive amount of hanky panky straight out of DeKalb County, our bustling courtrooms, the AG’s and the governor’s offices, etc.

Only to piss it away on digi-crap you see a sample of in the above picture/screen grab. And on a Sunday too, the prime news reading and media consuming day for a serious journalism audience. And I’m not even highlighting their hideous homepage, whatever’s there, or not, now. Nor the online AJC’s rampant level of daily copyediting (or lack thereof) boo-boos. I’m scared to go back to their weekend-neglected homepage.

Since I gave-up on the AJC’s digital presentation with my croissant, second cup, and screens this morning, I thought about buying the paper product with which to properly absorb the Georgia political and otherwise news of a busy past week.

Not now. I’ll just put my $2.50 towards a NYT and call it a Sunday.

Get On Board The GPB Programming Theft Train!

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In a rigid environment stripped of anything remotely representing a “two way street,” GPB’s Bill Nigut babbled non-freely away recently (Thursday, July 3, 2014) to AJC’s Rodney Ho about not one but two upcoming WRAS shows he’s stolen carved-out for himself. One being called, snort, “Two Way Street.”

Given that no one’s the least bit interested in organic Nigut dung radio product, but rather far more interested in the outrageous public relations heap GPB’s laid in the wake of their mindless decision to raid WRAS, Ho dutifully attempted to steer his Nigut chat time toward media issues people actually want to hear about. Only to be shut-down by a free speech wrangler named Mandy. From Ho’s Radio & TV Talk blog:

When I mentioned that some WRAS fans are making him the bogeyman, he shrugged. “As a guy who covers politics,” Nigut said, “I know people decide to assign a motive and give you an agenda. It has nothing to do with reality or who you are.” Twice while I was on this subject, GPB spokeswoman Mandy Wilson interrupted me to say, “We’re here to talk about Bill’s radio shows.” I wasn’t expecting Nigut to saying anything except positive things about the deal and he didn’t appear to mind talking about the deal. But with a publicist in the room clearly uncomfortable with me probing that subject, I backed off.

Because what Atlanta really wants is to consume news from news farms where the news product is locally-sourced by obstructionist publicists named “Mandy.”

But wait! There’s more! More Bill Nigut in our futures! Of course Bill Nigut just had to have another politics show all for himself, in the way a toddler hoards all the red and green trucks, now that he’s playing with his stolen programming booty there at GPB.

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Atlanta, We Have A Media Problem

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I am deeply concerned about the dire condition of metro Atlanta online news outlets owned by the Cox Plantation (CP). Specifically the AJC and WSB-TV. Their homepaged car wreck carnage-media obsession is off the rails. Kinda literally, eh? I won’t bother to steal their freak show media and post it, or link to it, here though.

Headlining, banners, Tweets, Facebook posts, photos, alerts, whatever, on both sites (I don’t dare check on the broadcast product) are mostly scenes and shoutouts to ragingly gruesome car wrecks where people are mangled. To death. On our many metro Atlanta roadways. A never-ending supply of human roadkill. The more people killed in a single car, the more twisted and maimed the scene, so much the better for the Cox Plantation clickbait keyboard monkeys. And management too. More on that later.

But the CP will fall behind the times if they don’t soon turn their sicko and ghoulish headlining into that related to — suicide! The NYT (CDC) reports today that suicide rates in America have now surpassed death by car wreck. And this being Georgia, surely we’re way up on the top of that particular mortality listing, too.

Thus, the CP should have a good supply of suicide scene media for their homepages. Slide shows galore. The more hideous and bloody a suicide scene, the better for the CP. Suicide by gun can get top billing. Maybe even an award-winning (sure, tell the clueless intern that) shot of a family member discovering the scene of a relative hanging, dead of course, in a closet, if they’re lucky?

And if they’re really enterprising at the AJC or WSB-TV, their camera-burdened reporter bot/intern can sneak in some place and grab video of, hopefully for the management and data-watching team, some shotgun-blast-to-the-head video!

Hope it goes viral for them. Someone will get a pat on the head for their good-dog suicide scene multimedia efforting. Go for it, kiddies. And management too.

After all, it’s CP management that has allowed their deplorable, clickbaited editorial condition to deteriorate into mostly digital online news content that reeks of disgust and carnage.

Dear News Farms Who’s Product I Consume, Refer: Let’s Make A Deal!

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I figure by now I’ve given away thousands upon thousands of clicks/hits to the NYT and the AJC. Via ye olde hyperlink method. I blog, Facebook, Tweet, suggest, cajole, email, you get the point, linkage to their editorial product — all the time.

Heck, one Tweet alone once resulted in over 300 clicks to one AJC story, according to my bitly stats.

Thus I have a modest proposal to the two aforementioned news farms: I hyperlink to you (as I see fit, and as serves my own editorial, usually southern in nature, needs). You give me all digital access to your news products, all the time.

Deal?

Loose DeKalb Lips Make Waves (Of Oppression) For AJC

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Ahoy! Botched metaphor. I know.

Loose lips might sink ships, circa 1942, but they never torpedoed any ships of journalism. To the contrary. Lip flappers, whistleblowers, gossips and media whores power and embolden entire journalism empires, causing ships to rise off of copy tides. Just look at the numbers for the Guardian empire lately. Off the charts!

Over in less high profile seas, say here down South, in today’s 1-minute news cycle there really is no such thing as a genuine “scoop” brought about by wildly exclusive information. Except when there (rarely) is, of course.

But don’t tell that to the powers-that-be at the AJC, as they’re lashing any remaining, hardworking reporter-bees left on their deck to the mast and thrashing them mightily, as punishment for having failed to sight enough scoops in their cruddy little scopes.

Two independent sources have now told me how Atlanta Journal & Constitution reporters, good ones, are being “written up” (or threatened with some type of disciplinary action) for failing to bring home the bacon fast enough. Failing to reel in genuine news “scoops.”

(“Scoops” being 100% exclusive 411 about specific, non-public events – but before the event occurs, allowing for a news organization to be first out of the gate on disseminating word of that particular news situation; to “own the story” in other words, something that’s increasingly hard to do in our hyper-connected world unless Edward Snowden or Julian Assange just happens to waltz by your office and dump raw intel on your desk. And “written up” being a documented threat by one’s superior to take away one’s job, rank, authority, paycheck and/or general livelihood should you, the super’s underling, not perform in some sort of, subjectively, better manner.)

Mark Winne at WSB-TV, for example, often gets genuine scoops about soon-to-be-made arrests by various Georgia law enforcement, and is thus frequently the first and only reporter in place for that classic, high-value video, law enforcement-enhancing moment – ye olde perp walk.

Of course it’s one of those open secrets in Atlanta old media circles that Winne’s brother is an FBI or GBI agent (I forget which agency) who tips his family member, Mark, off to lots of special events soon to happen. If that’s the case, they’ve had a lock on a good-visuals franchise for years now, and will continue at that game for as long as the gig works, I suppose.

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Georgia Politics Continue To Inspire Georgia Media To Heights Of Status Quo

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I am concerned about Michelle Nunn’s campaign for U.S. Senate already. And not because of her qualifications as a candidate to represent us here in Georgia. (Those seem just fine. Far better than most, come to think about it.)

But rather, what concerns …me is that, IN LESS THAN 24 HOURS, this candidate for U.S. Senate has already done two Georgia media-related things that annoy me something awful:

1.) Given Karen Handel yet another reason to NOT shut up and go away.

2.) Inspired Georgia’s usual-suspects-posse of mostly white male political writers to even greater heights of their predictable copy/keyboard pounding.

Perhaps my favorite example, thus far, is the AJC’s Jim Galloway attempting some Pat Conroy-like (gooey) prose in his “exclusive” interview with candidate Nunn, whilst sitting at Thumbs Up diner, of all non-interesting settings to announce one’s senatorial aspirations:

… a last name that bespeaks Georgia centrism.

Wake me up when anyone in Georgia political media ever does anything remotely innovative, disruptive, or interesting.