Facebook – Cox Media Farm Slayer

I figure the Cox Media Farm’s AJC will eventually be folded, gradually or maybe not, into WSB. Here’s a great example of the process at work today.

Right now we’re seeing a stage of patronizing redundancy, with two Cox Media Farm products producing like-minded content… on the same page/URL. That too will pass. As the AJC passes into WSB broadcasting, Internet-minded properties.

Why? Cox needs a Bo Emerson (byline on the copy/text stuff) the way I need another Clinique giveaway lipstick. I’ve got six New Shade of Grape in the basket as it is.

Why have a Bo Emerson only banging-out redundant, old-school style text… in a high-speed Internet media kinda world?

Anything he’s alerted us to, in this piece, is readily available on Facebook. Which has 800 million users now. And growing. If you desperately need to ask a question about who got there first (to the park protest tonight, for example) you’d just Tweet ’em.

Even way up in the air in his Gulfstream James Cox Kennedy (JCK) can see those kinda numbers. He’d better make hay with mommy’s money for his family while he can, as soon even WSB properties will be redundant and superfluous. We simply will not need them. Already, plenty of us do not.

But back to the present tense. Can you take a Bo Emerson and make him, say, a video journalist? Hand him a SLR and a tripod? Probably. Especially if he was straight outta J-school. He is not. Bo Emerson is a well-seasoned journalist.

One who’d better start banging out some other kinda media product, e-books maybe in his case, if he hasn’t already. (Trust me, as a seasoned multimedia-ist, it ain’t brain surgery, but I diverge.)

So thus Emerson’s wages are, presumably, already way too high, even though I seriously doubt JCK is overpaying anyone on staff with his mommy’s money.

And with J-schools cranking-out even more eager beaver kids with journalism degrees than ever before, cheap content-churning monkeys are merely… a job board away.

Anyway, James Cox Kennedy (JCK) isn’t the least bit interested in journalism and piddly, cumbersome product such as the AJC. He says as much in this 2002 interview.

Nope, JCK’s a cable/broadcast kinda guy. Although I bet he’s trying to be the best Internet content kinda guy he can be by now. To go with all those Internet supply chains he already owns. But Facebook’s pre-emptied so much of the grand plan of any good old-school media tycoon.

And that makes a Bo Emerson, and even Gal With The Pink Faux Chanel Jacket, well, superfluous. Cox Media Farm too, come to think about it.

As should we need to tune-in fresh media from the Occupy Atlanta movement tonight at 6pm we need only click, once, to its Facebook page… or those of its 4K-plus followers.

And we’ll do so with our Apple product and some (free if we can find it) wi-fi, not some big fat TV that comes complete with a whopping cable bill.

Cox Media Group – Contradiction, Confusion, Clownage

You’ve all heard and seen it by now. (If you’re in Georgia.) Some expensive, marketeer-driven slogan the Cox Media Farms Group is using to pimp their AJC product. Something about being clear, complete, correct. Three Cs. I forget the exact three Cs, so un-inspired I was by the campaign.

The AJC, the flagship Cox Media Farms Group product according to Wikipedia, is under new leadership. The first bit of non-inspiration out of the new AJC editor, Kevin Riley, was to start banning stuff.

But Riley’s got a sturdy ego, allowing himself a burst of uninspired face time with us *audience*, trotting himself at a nice clip through a newsroom in a particularly awkward moving pictures ad spot. Look busy! Nothing like a campaign of more middle-age white guys trying on *leadership* roles to inspire a Cox-only media consumption movement in the metro Atlanta masses.

(And can they ho-out Mike Luckovitch any harder than they are now at the AJC?! Jeez, they’re gonna break him they keep up this pace. But I diverge.)

Overall, the best part of whatever the heck it is they’re trying to do around the Cox Media Farms Group Of Stuff was a recent interview with their new president, Doug Franklin. (Lot of new, new, new fever around that barn, eh?) Whereby Franklin said this:

One of the things I (Franklin) should point out is that our goal is not to homogenize our media businesses.

Well, could have fooled me as a recent Cox internal memo, now in wide digital circulation, about how to “co-brand” Cox properties, but at the same time not let us out here know about this co-branding stuff, said this:

The decision to co-brand will be determined on the front end, in the story conception meetings between the respective properties. The branding will need to be communicated fully to the newsroom production staffs so they’ll know to use the labels.

Labels and everything too! Already in the pipeline, should the non-homogenization process need to be trotted out. (Cute how they’re still beating that dead print horse too.)

Yes, but us simple, passive, media consumers out here in the A are still not supposed to know there’s a Cox Media Farm Group Of Stuff homogenization effort under way. Again from the internal meme:

As a rule of thumb, most collaboration efforts will NOT be made known to readers/viewers/listeners.

That’s ok, because in the interview with TVNewsCheck Franklin goes on to tell us he will tell us this:

I will tell you that we have recently moved 30-50 journalists from the Atlanta Journal-Constitution and they are now housed at the WSB building. We are moving more content people in with the television and radio newsrooms and I think you will see continued increased shared work there. So, yes, we are going down that path, but prudently to make sure we protect the outstanding brands we have in Atlanta.

But who needs to know what they heck it is they’re doing with their various media products, in the name of journalism, when we consumers out here have full access to whatever it is they’re trying to do up there in the C-suite!

You know how to get in touch.

Neal Boortz – Winner of The Debbie Downer Award For Excellence In Broadcasting Whine.

Wanna know JUST how lost in space Cox Media Plantation really is? They spend good money to send a whiny brat, spoiled-rotten, ungrateful Neal Boortz out to Denver to bring his listening audience completely down with his complaining and humorless whining and bitching and griping about having to be there!

Only Boortz could go to an exciting, once-in-a-lifetime event such as the DNC in 2008 and make everyone around him miserable because he had to actually show-up and blow. Why on earth is Boortz there in the first place?

Hell, I could take Elmo and Cheerios and a nap away from an already-fussy 2-year old, stick the kid into a cart at the grocery store, push it around each aisle slowly for an hour or so, refuse to buy it (the 2-year old) some candy and still have tons more more fun than I would listening to Boortz do the Democratic National Convention.

Cox suits – I understand it’s hard for you to get your tight butts around this concept, but I hear there are a few other media choices out there nowadays for political convention coverage. And I’m gonna go find me one right about now. I can’t take another minute of your “flagship” radio station gripe-fest. (And if I was an advertiser, with my pricey ad running today, I’d be Elizabeth Edwards-level “furious” too.)

Unbelievable.

Alert The Media #368! WSB Radio Discovers Facebook

Love how this morning a Cox Media Plantation/WSB Radio reporter was, uh “reporting” that a Facebook Group had been formed to support a Bob Barr/Libertarian Presidential candidacy. (And yes, I got my invitation to join already, so no need to add me to the list. I clicked something already.) I bet they ripped some random AP copy, broadcast it to a half-asleep audience, then closed the mic and said, “What the hell is Facebook?”